Cover, a Danish lifestyle and fashion magazine, was intended for mass-market appeal, but the brand was perceived as ‘too female’ by men in the target audience. How to change that? We collaborated on a new identity and campaign concepts. We created a fresh...
Frieze magazine wanted to give art to their readers. But how? Our solution: get prominent artists to create screensavers as a gift to subscribers. Screensavers don’t have much practical use (as CRT screens are now obsolete). but they can be aesthetically or...
Custom typeface design for Danmarks Radio, the Danish national broadcaster’s second channel. Other...
We designed and produced the UN Global Compact’s first inspirational guidebook — helping businesses adopt its principles on human rights, labour, environment, and anti-corruption. We created a fresh visual identity and a flexible design system that clarified complex...
Reference Point created branding, book design, and campaign concepts for the World Health Organization’s campaign to combat the spread of antibiotic resistance. The campaign was created to build awareness and give practical advice to practitioners on the...